Corporate social responsibility : a very short introduction / Jeremy Moon.
Publication details: Oxford : Oxford University Press, 2014.Description: xvi, 154 p. : ill. ; 18 cmISBN:- 9780199671816 (pbk.)
- 658.408
Item type | Current library | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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Books | Gulbanoo Premji Library, Azim Premji University, Bengaluru | 3rd Floor | 658.408 MOO (Browse shelf(Opens below)) | Available | 48701 |
Browsing Gulbanoo Premji Library, Azim Premji University, Bengaluru shelves, Shelving location: 3rd Floor Close shelf browser (Hides shelf browser)
658.408 KUM Social entrepreneurship and social inclusion : | 658.408 MAR Getting beyond better : | 658.408 MIT Corporate social responsibility in India : case and developments after the legal mandate / | 658.408 MOO Corporate social responsibility : a very short introduction / | 658.408 MUK Inclusive business models : touching lives, creating livelihoods / | 658.408 PRA Greening the firm : | 658.408 RAG Doing good : navigating the CSR maze in India / |
An idea whose time has come --
The company level --
National and international developments --
The socialization of markets --
CSR and new governance --
Critical perspectives --
Prospects and reflections.
Corporate social responsibility has been defined as "the responsibility of enterprises for their impacts on society." Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and examines how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide.
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